Fire & Ice

For Fire & Ice (Swiss Vodka) I worked on a set of on-brand leaflets and digital social assets. My role was to translate the brand’s cold / heat duality into graphic layouts that felt premium, minimal and impactful. I developed a set of visual compositions using bold contrasts, crisp typography and a clean colour system that referenced the product’s positioning. I produced print-ready leaflet artwork as well as a suite of social cut-downs sized for multiple formats (static + motion variations), ensuring consistency across channels. This project involved fast iteration, testing how the visual language performed in both print and digital environments, and refining the assets so they aligned with the existing brand world rather than reinventing it.